Find the Right Tools to Start, Run & Grow Your Business
Simple, practical recommendations for software, services, and business tools that can save you time, reduce costs, and help your business grow.
Recommended Business Tools
Explore our top picks for tools that make running a business easier. We focus on useful, beginner-friendly products and services for entrepreneurs, freelancers, small businesses, and anyone building an online business.
Website & Hosting Tools
Build a professional website and keep it running smoothly with reliable domain, hosting, and website tools.
Recommended: Namecheap
A beginner-friendly choice for domain names, web hosting, business email, and other website services at competitive prices.
Best for: Domains, hosting, and business email
→ Learn More About Namecheap
Email Marketing Tools
Build an email list, stay connected with customers, and automate your marketing without spending hours sending emails manually.
Recommended: Brevo
Brevo provides email marketing, automation, contact management, and other tools designed to help businesses communicate with customers.
Best for: Email marketing and automation
→ Explore Brevo
Design & Content Tools
Professional-looking graphics can make a small business look much more established without hiring a designer.
Recommended: Canva
Create social-media graphics, business presentations, advertisements, website graphics, PDFs, and other marketing materials using easy-to-edit templates.
Best for: Graphics, social media, and marketing materials
→ Explore Canva
Business Productivity Tools
The right productivity tools can eliminate repetitive work and help you spend more time actually growing your business.
Recommended: Google Workspace
Get professional email, cloud storage, documents, spreadsheets, video meetings, calendars, and collaboration tools in one place.
Best for: Business email, documents, storage, and collaboration
→ Explore Google Workspace
AI Tools for Business
Artificial intelligence can help small businesses accomplish work that once required additional employees or outside contractors.
Recommended: ChatGPT
Use AI to brainstorm ideas, research topics, draft content, organize information, analyze data, develop marketing ideas, and assist with everyday business tasks.
Best for: Content, research, brainstorming, and productivity
→ Explore ChatGPT
Accounting & Financial Tools
Keeping business income and expenses organized makes bookkeeping, budgeting, and tax preparation much easier.
Recommended: QuickBooks
Accounting software designed to help businesses track income and expenses, create invoices, organize financial information, and manage bookkeeping.
Best for: Small-business accounting and bookkeeping
→ Explore QuickBooks
Start With the Tools You Actually Need
You don’t need dozens of subscriptions to run a successful business.
Start with the tools that solve an immediate problem. Add additional services only when your business actually needs them.
Our goal at Better Business Tools Guide is simple:
Help you find useful business tools without wasting hours researching them yourself.
We continually review software, services, and online business resources and highlight options worth considering.
More Business Tool Guides Coming Soon
We’re building additional guides covering:
- Website and hosting services
- AI business tools
- Email marketing
- Accounting and invoicing
- Social-media tools
- Business automation
- Productivity software
- E-commerce tools
- Online business services
Bookmark Better Business Tools Guide and check back as new recommendations are added.
Disclosure: Better Business Tools Guide may earn a commission when visitors purchase certain products or services through links on this website. This does not increase the price you pay. We aim to recommend products and services based on their usefulness and relevance to our readers.